Diva Professional Styling is a British, family-owned company based in London - the home to World's finest hairdressers. All our products are designed, engineered and tested in the UK and we use top, award-winning hairdressers to salon test and approve all our products. Consequently, you will find our products being used in the salons of the World's best such as Trevor Sorbie, Charles Worthington, Richard Ward, Brooks and Brooks, Regis, Mahogany, Headmasters, Sean Hanna to name a few! Popular with celebrities and royalty alike, our products are also used back stage on various high profile films and TV programmes including Skyfall, Downtown Abbey and Dancing on Ice.

Our multi-award winning products are sold through salons and salon wholesalers and also in 30 global markets. In fact, we are the largest brand in salon wholesalers in the UK! Most salon wholesalers stock most of our range so if you are are a hairdresser getting hold of our products is easy. If you are a consumer at home, then you can ask your hairdresser to get you any of the products or you can buy them from this website.

We have developed a very wide range of products covering most drying and styling categories. And when we develop a product, we always ensure that it is the best performing at it's price point so you can also always be confident in your purchase. We also stand by our products and our reputation for quality with market-leading warranties and fast, efficient service. We also take pride in our response to new market and styling trends. If there's a new trend out there, you can guarantee we have a product that can create the latest looks as quickly and as easily as possible.

Hair Awards 2013

HOTPOD - winner of Best Heated Rollers category

Hair Magazine Awards 2013

Ultima 5000Pro - shortlisted for Best Hairdryer
Session HOTPOD - shortlisted for Best Rollers
Big Waves - shortlisted for Best Wavers

Hair Magazine Awards 2012

Rebel Mini Worldwide Travel Dryer - Fractured Edition - Won Best Travel Dryer Category
Ultima500Pro - Pink - Nominated for Hairdryer Category
Feel The Heat Elite - Nominated for the Straighteners Category
Mini Pro Styling Beach Waves - Nominated for Creative Hot Tool Category
Big Hot Rollers - Nominated for the Hot Rollers category

UK Beauty Awards 2011 - nominations

Ultima5000Pro - Best New Beauty Appliance
Feel The Heat Chrome - Best New Beauty Appliance

2010 Hair Awards

Big Hot Wand – Styling Electrical category - winner

UK Beauty Awards 2010

Veloce3600Pro - Won/Bronze

Diva professional Styling is a British company based in London, the home to the world's finest stylists. Our wide range of multi-award winning products are designed, engineered and salon approved and tested in the UK by top, award-winning hairdressers.

Heat Boost

All our straighteners and tongs use Heat Boost Technology that detects a drop in heat when the products are in use and then subsequently boosts the temperature back up again to ensure maximum performance. Our best straighteners use Heat Boost 3 (which recovers at 6?C/second) and Heat Boost 5 ceramic technology (which recovers at 9?C/second) for the very best in heat up and heat recovery in the world. This ensures that the styles are easier to create and the results are better and longer lasting.